As many of you know the AIR MILES Expiring Miles fiasco came to somewhat
of a close late last week when they finally dropped their expiry rule
after threat of legislation, a damning MarketPlace report and of course 9
months of really bad press. If you watched the MarketPlace piece you’ll
have seen members cutting up their AIR MILES collector cards and I’ve
heard many more stories of people letting go of the program. So what are
some of your other options? In this three part series we’ll look at
three types of reward programs that make the most sense for Canadian but
please be aware there even more options beyond these three (ie Frequent
Flyer programs, Frequent Guest programs, proprietary retail programs
etc.)
Be sure to read Part 1: Coalition Reward Programs
Be sure to read Part 3: Cash Back Reward Programs
In part two we look at Proprietary Credit Card Reward Programs. These are in our opinion the best option for most Canadians! Just check out our feature from this time last year entitled Why proprietary credit card reward programs are the best option for most Canadians. We won’t rehash the whole feature in this post but will give you the highlights as to why we think they are the best option and why they make for a great option outside of AIR MILES and even other traditional loyalty programs. Add to that the beauty of these proprietary credit card reward programs is that you can still swipe you other loyalty cards at retailers to earn miles or points in those programs!
Continue reading the article on the main Rewards Canada website
Due
to the popularity of this topic we decided to make it a full fledged
content page on the Rewards Canada site rather than just a blog post