Tuesday, November 1, 2011

WestJet enhances their Frequent Guest Program

It was a little over 18 months ago that WestJet launched their Frequent Guest Program to so-so reviews from us and other industry analysts. Today, WestJet announced some changes to program that make the program better for its members. The biggest change comes in the removal of the $1,500 spend limit (I know I fell short in the first year by a couple hundred) which means you start earning WestJet dollars right from the onset of your first flight with WestJet. The complete changes as taken from the press release are as follows:
  • Frequent Guest Program members will now start earning with their first WestJet flight flown and vacation package taken. The $1,500 annual qualifying spend requirement has been eliminated.
  • There's no limit to the number of WestJet dollars members can redeem toward WestJet Vacations packages. The $500 maximum redemption amount for WestJet Vacations packages has been removed.
  • All WestJet RBC MasterCard members are now automatically members of the Frequent Guest Program with the ability to double-dip by earning WestJet dollars through purchases on their card and by flying with WestJet.
 According to the press release additional enhancements to program will be announced in the coming months.

Update from a WestJet Email I received:
We've removed the $1500 annual qualifying spend requirement.
You read that right. We listened to your feedback and have eliminated the requirement to spend $1500 each qualifying year before you can begin receiving WestJet dollars. Now all members can earn right away, starting with the first flight flown or WestJet Vacations package taken.

For WestJet flights, earning starts at 1% and increases to 2.5%.
Each qualifying year, you'll begin by earning 1% back in WestJet dollars on eligible spend between $1 and $1499. Once you reach $1500 in annual qualifying spend, you'll receive a bonus of $35 – for a total of $50 WestJet dollars. Even more, your earning rate will increase to 2.5% and will continue at that rate for the remainder of your qualifying year.

For WestJet Vacations® packages, earning starts at 0.5% and increases to 1%...on the entire
package price.
Each qualifying year, you'll begin by earning 0.5% back in WestJet dollars on your WestJet Vacations packages. Once you reach $1500 in annual qualifying spend on WestJet flights, your earning rate for WestJet Vacations packages will increase to 1% and will continue at that rate for the remainder of your qualifying year. Earn WestJet dollars for flights, hotel, car rentals or activities that you purchase as part
of your package.

How does this affect my account?
If your current qualifying spend is between $1 and $1499, a credit of 1% in WestJet dollars for WestJet flights will be posted to your account. Watch for your new WestJet dollars balance on the account update issued in early December. You'll then continue to earn and receive WestJet dollars at the rates provided above.

If you are currently over $1500 in qualifying spend you will not see any immediate change. You will continue to earn at 2.5% for WestJet flights and 1% for WestJet Vacations for the rest of your current qualifying year, with WestJet dollars posted to your account within 30 days of completion of travel.

Redeem as little as $25 WestJet dollars or as many as you like.
You'll need to use a minimum of $25 WestJet dollars at one time when redeeming for WestJet flights or WestJet Vacations packages. However you can now use as many as you like towards the purchase of a WestJet Vacations package – we've removed the maximum redemption amount!

Source: WestJet

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