Over the past few years the trend with many airline frequent flyer programs has been to reduce the amount of miles earned on discount economy fares. Whether it was Aeroplan, Miles and More, Executive Club or any host of other programs, the move to awarding less miles was to cut costs associated with the low margin discount fares. Some airlines only did it on domestic fares (ie Air Canada) while others like British Airways had it across the board. Well, BA has made an about face and has decided once again to offer 100% of the mileage flown on discount economy fares for their Blue Executive Club members (non-status members). Previously, they were only awarding 25% of the mileage flown. They have also increased the amount of elite qualifying tier points from 25% to 50% on the same fares. In this day and age it is tough to find an airline giving back to the conusmer due to low margins but this is nice move on BA’s part and hopefully some of the other carriers will follow suit.
For more details on the this change please visit British Airways