In the RWRDS Canada household we have half a dozen American Express Cards feeding our spending into several Membership Rewards accounts and there is good reason why. Earlier this year we re-released our 5 Best Travel Rewards Points Currencies for Canadians and the number one currency is American Express Membership Rewards points. Fact of the […]
Category: Loyalty Programs
VIA Rail’s revamped Preference program set to launch on November 18
The revamped VIA Rail Preference program will finally make its debut on November 18, 2023! Nearly 8 months after it was initially supposed to launch the rail operator emailed members today letting them know the new reservation system and loyalty program will go live on November 18, 2023. The changes to the Preference program were […]
Air Canada Aeroplan Elite Status changes for 2024
This past week saw Air Canada Aeroplan announce some additional changes to their elite status program. One of the changes is effective immediately while the others will take place as of January 2024. Air Canada Cafe complimentary guest access expanded This is the one announced change that is effective immediately and it expands the guest […]
PetSmart Treats – one of RWRDS Canada’s favourite loyalty programs!
As much as I try to cover a wide array of Canadian loyalty programs there just does not seem to be enough time in the day to discuss them all. One program that I frequently use myself that I haven’t covered at all but really should be reporting on more is PetSmart Treats. Personally, I […]
It’s official! Scene+ is now available at Home Hardware nationwide!
Scene+ members can officially earn and redeem points at Home Hardware banner stores and online at homehardware.ca. The program soft launched on July 31st in Atlantic Canada and was rolled out progressively across the country during the month of August. Now, that the soft launch period is complete, Home Hardware and Scene+ have officially brought […]
BMO has completed the acquisition of AIR MILES
It’s official, BMO Bank of Montreal is now the proud owner of the AIR MILES program. Earlier in May the bankruptcy court approved the acquisition and as of June 1st, it is complete. BMO is promising to reinvigorate one of Canada’s longest running and most famous programs over the coming months. With over 10 million […]
VIA Rail delays the launch of the revamped Préférence program for a second time
The VIA Rail Préférence program changes that were set to launch today have been pushed back once again. The program revamp that was initially set for March 25 and then May 27 are being pushed back even further. The latest email from VIA simply states the new program will launch at a later date. The […]